Uber Inside the Ride

As Uber becomes more and more a part of our daily lives, we think less and less about the sheer magic behind it. But as it turns out, the more the service is used, the more stories there are to tell. Let’s share the data to humanize the brand relationship.

In this concept, we’ll reveal our curious Uber facts and figures through simple, graphic stories.

art direction, design

Senior Art Director + Designer: Rachel Ma
Animator: Joseph Ahn
Creative Director: Zaid Al-Asady
Executive Creative Director: Jorge Calleja
Agency: Deutsch LA